August 22, 2013
Does your nonprofit have a Web presence that inspires visitors to donate to the organization's mission? Or is your website boring, plain and uninformative? If you answer is the latter, use these tips to ensure that your nonprofit's website helps the organization gain supporters and see higher traffic levels:
Put the most interesting content front and center
If the nonprofit recently held a volunteering event with a large turnout or carried out a fundraising strategy that brought in many donations, it's important to make pictures, videos and content that share information about these things as the feature of the website, according to an article for Network for Good. Being able to catch the eye of visitors is key in getting more interaction.
Make it easy for visitors to donate
Too often, nonprofits lose out on potential donations because website visitors can't find where to enter in payment data or the form calls for too much information. An article for The NonProfit Times said website designers working for nonprofits can solve this problem by decreasing the amount of necessary items donors need to fill out. In addition, organizations should also ensure their donor information can be found on the site's main page.
Take advantage of consumer tracking
Measuring the number of pages website visitors look at before seeking out opportunities to donate can be the difference between meeting fundraising goals and failing to keep the organization's head above water. With Google eCommerce Tracking, nonprofits can gather information that will ease the process of donating for supporters.
Don't forget contact information
Many Americans want to get in touch with a nonprofit before sending in a donation. This is why the Network for Good recommended having a working email account, phone number and office address clearly stated on the organization's site should be a high priority.
Working with Marshal Whittey at First Nonprofit has been a great experience. He handles our request as a priority and goes above and beyond to resolve any issues we have in a timely manner. Marshall follows through to the end and ensures our needs are met. He has been a great resource for LSC and our “go to” for any tax questions we may have. With LSC transitioning several facilities into one federal tax identification number, First Nonprofit was able to assist and provide guidance with best practices resolving claims to each entity. Additionally First Nonprofit provided knowledge (information materials) and one on one training to HRS group with best practices to handle claims state adjudicated, fraudulent claims, and appeals. And processing information in the First Nonprofit [unemployment claims] system allows for timely information can be collected.
My experience with FNP has been wonderful. Unemployment in general is quite confusing and FNP has simplified the process for us. Everyone we have reached out to or worked with has been very helpful and follows up to be sure we understand the information. I am so happy we made the switch to FNP!
First Nonprofit smoothed the unemployment perils for our organization during Covid. Without the ability to cap our UI exposure, we would not have been able to weather the storm. The program worked perfectly and we have come out of the pandemic ready to forge on. Thanks FNP!
My experience with the FNP has been fantastic. The idea of setting funds aside for the unemployment tax liability is a bedrock for nonprofit organizations like mine, namely ASHBA; what is even more advantageous is having the FNP as a custodian of those funds. 100% recommended!
I would like to comment on my experience with FNP….to date our District has saved $1,000’s of dollars by being enrolled in the First Nonprofit program. My only regret is that we did not know about this method of paying unemployment tax years ago….as I had figured about five years
ago, had we enrolled 15-20 years ago, we could have saved our small school district upwards of $500,000 in payments to IDES. Also we would have had a pretty hefty sum of money in our Reserve Account. Thankfully I attended a workshop hosted by First Nonprofit back in 2015 which got the ball rolling!
I have worked with the First Non-Profit Team for many years, and I appreciate the quick response and care that Cecilia and the team provides anytime I have questions. While there are other providers that may provide like services, First Nonprofit will always be my first choice! I appreciate you!
First Nonprofit has been easy to work with and makes the administrative process easier and smoother. We enjoy working with you.
Luckily for us, our interactions regarding any issues with staffing has been very minimal! I can say that all other interactions with regards to billing, 941 reporting, etc. have been extremely pleasant, accommodating and easy to work with. Kim Ghanayem is always prompt, professional and friendly. Thank you so much!