September 3, 2015
Facebook has long been one of the go-to social media networks for nonprofit organizations, mainly for its unbelievably vast audience (a staggering one billion plus users and counting) and its unlimited content sharing potential. It allows nonprofits everywhere to interact directly with their current supporters, the opportunity to gain even more support for their cause and, with any luck, a way for name/mission to “go viral”.
Nonprofit social and new media managers can rejoice because Facebook has now made it even easier to drive donated dollars to your organization. On August 24, 2015, Facebook announced that the “Donate Now” call-to-action button is available to use for all nonprofit brand pages. The “Donate Now” button was originally introduced in 2013; however, it was only used on the pages of organizations with whom Facebook had specific partnerships.
TechCrunch, a media property that profiles breaking tech news, recently interviewed a Facebook spokesperson about this new unveiling and the article stated:
“Every day, people use Facebook to raise awareness and support for causes they care about and to motivate others to do the same. We’re inspired by how much good comes from these connections, so we’ve added ‘Donate Now’ calls-to-action on Pages and link ads to make those connections easier than ever.”
The addition of this call-to-action gives nonprofit organizations an exciting new opportunity to increase their following and translate those “LIKES” into dollars. Does your organization have a branded Facebook page? We encourage utilizing this call-to-action on your organization’s page and let us know your thoughts by liking this article and passing it along to others!
Content presented by First Nonprofit Group, the leading provider of state unemployment insurance solutions for 501(c)(3) nonprofit employers
NYCON members who use First Nonprofit’s programs enjoy enduring savings and improved efficiency. Our association knows that success, because from the beginning, we achieved the same great benefits. Great savings, seamless technology, and responsive service. NYCON highly recommends First Nonprofit’s remarkable unemployment solutions.
It has been our sincere pleasure to maintain a strong, vibrant business partnership with First Nonprofit. We greatly admire their strong industry knowledge, technical expertise, constant professionalism, knowledgeable and dedicated staff. They are always extremely responsive, personable and provide us with the necessary guidance and recommendations on a numerous variety of employment scenarios. We are impressed with the accuracy of their employment decisions, integrity of their employees and efficiency of their claim handling. We greatly respect and value the consistent, impressive cost savings from the utilization of their outstanding services.
Because INCS advocates for the operating conditions that allow charter public schools to provide high quality public education, partnering with First Nonprofit was an easy decision. First Nonprofit’s unemployment programs provide our member schools two operating elements crucial to their ability to provide high quality public education: savings and budget certainty. Capable, committed teachers are the key to student success. By participating in the unemployment insurance savings plan, charter public schools gain peace of mind and are able to invest more money in their teachers.
Throughout our membership in the Unemployment Savings Program, First Nonprofit understood our demands, community dynamics, and the importance of seamless services; that allowed us to serve our constituents better.