February 4, 2014
The success of nonprofits in 2014 will depend on how well they conform to new trends in the industry, most of which continue to increase funding while lowering the cost of finding donors. One example of this, according to the Tallahassee Democrat, will be the continued growth of social media as a philanthropy tool.
The newspaper said that social media currently accounts for only 2.1 percent of charitable giving from private sources. While the platforms usually produce donations that are smaller in size, they do help keep a nonprofit organization in contact with its audience. However, while the cost of utilizing social media is low, the small return means that organizations cannot shy away from asking for gifts in person.
The importance of in-person fundraising could also be minimized by crowdfunding, which allows some organizations to raise a decent amount of funds by asking a large group of people for small contributions. While crowdfunding provides a new method for raising money, it does not replace the need for personally contacting and engaging specific donors for larger gifts.
Along with increasing funding, nonprofits must lower liabilities
The more money used to run day-to-day operations, the less that is available to help nonprofits reach their service goals. Organizations must take advantage of as many cost effective measures as possible, which often start with strong leadership.
For information on how your organization can cost-effectively meet its unemployment insurance needs, contact First Nonprofit Companies at FNCUI@firstnonprofit.com or visit www.firstnonprofitcompanies.com.
NYCON members who use First Nonprofit’s programs enjoy enduring savings and improved efficiency. Our association knows that success, because from the beginning, we achieved the same great benefits. Great savings, seamless technology, and responsive service. NYCON highly recommends First Nonprofit’s remarkable unemployment solutions.
We were introduced to First Nonprofit through another housing authority. In our analysis and comparison to what we were paying the State, our first year savings was $5,800 plus. We have been with them since the end of 2008 and I am glad we have been. I consider them an arm of our HR department.
Because INCS advocates for the operating conditions that allow charter public schools to provide high quality public education, partnering with First Nonprofit was an easy decision. First Nonprofit’s unemployment programs provide our member schools two operating elements crucial to their ability to provide high quality public education: savings and budget certainty. Capable, committed teachers are the key to student success. By participating in the unemployment insurance savings plan, charter public schools gain peace of mind and are able to invest more money in their teachers.
Throughout our membership in the Unemployment Savings Program, First Nonprofit understood our demands, community dynamics, and the importance of seamless services; that allowed us to serve our constituents better.